The Super Bowl Halftime Show is one of those things I care way too much about. I could tell you who performed at each of the last ten without looking it up, and each year I wait with eager anticipation to see who gets the honor of performing. Last night that question was answered far earlier than usual when I learned on Twitter that the sacred duty would be given to Bruno Mars.
Now, I'm not sure what the pulse of the rest of the nation is on this choice, but I think it's a great pick. Admittedly, after the glorious spectacle that was last year's Beyonce performance, just about anything is going to seem underwhelming, but I feel like Mars is more than up to the challenge. He's one of the greatest showmen in music, and every time I watch him live, I get the sense that he's giving it everything he has.
What I wonder, though, is how this performance will affect Mars' career. See, I've had this theory for about a year now that pop music fans take him for granted. They've sent his singles to the top of the charts over and over again, but there doesn't seem to be that much appreciation for Mars himself. People don't connect him with the way they connect with Tayor Swift or Adele, and he has yet to become an icon on the level of Justin Timberlake, as evidenced by the video begging JT to return to music that included the line "I don't know how to jerk off to Bruno Mars!"
It seems like lately, Mars' songs are bigger than he is. This may be an unpopular opinion, but I feel that ,as far as sad songs of the past three years go, "It Will Rain" and "When I Was Your Man" can totally hold their own against the Adele instant classic 1-2 punch of "Rolling In The Deep" and "Someone Like You." But the connection with listeners isn't there. Listeners feel like they know Adele, and that her problems are their problems. Bruno almost comes off as too professional for his own good. Like somehow his sad songs come from a Sad Song Processing Plant, even though he wrote them about real concerns in his own life just like Adele did.
So, how could the Halftime Show change that? Well, it'll be hard for Mars to share any deep, dark personal secrets in a 15-minute halftime show, so perhaps he can go the other route by giving us a grand spectacle that launches him from Pop-Star-Of-The-Moment to one of the best of all-time (OF ALL TIME!). Until recently, Beyonce had the same problem Mars has now, the disconnect between her and her songs. People could relate to the message of "Irreplaceable" or "Single Ladies," but Beyonce always seemed disconnected from them. The way she remedied that was by embracing the larger-than-life aspects of her personality, and becoming beloved because she was a more-famous-and-rich-God-Jesus-and-Wonder Woman-combined force of nature that none of us could touch.
So, how does this relate to Bruno Mars? Well, he too is the larger-than-life force of nature that Beyonce is, but he could still take a page out from her book. Mars will have everyone in America watching him on the Super Bowl, so this is his biggest chance to make a lasting impression. I would recommend going all out, going for the biggest spectacle he can possibly put together. Have seizure-inducing lights flash across the stage while an army of gorillas terrorize the audience! Bring Sting out to sing that fake Police song you wrote like you did at the Grammys! Do whatever you can to prove to the world that Bruno Mars is more than Justin Timberlake's non-Union Hawaiian equivalent! As someone who's been a fan since day one, I cannot wait to see what you come up with.





Bruno mars at the super bowl will be so good and better than the game!