Cloud Nothings’ rise to indie fame followed a pretty
familiar trajectory. In 2009 front man
Dylan Baldi recorded a bunch of songs on his laptop using substandard equipment
whilst a student at Cleveland’s Case Western University. What began as a way to pass the time soon
grew to be much more after Baldi released these rough basement recordings
online and received a good amount of buzz.
Soon after this a deal with Baltimore’s Carpark Records was signed and
two LP’s, October 2010’s Turning On and
a self-titled joint in January 2011.
Baldi and his mates are back with a new slate of songs, and
a generally polished sound. The
rudimentary lo-fi aesthetic that classified much of Cloud Nothings’ early work
is, for the most part, scrubbed away.
Thankfully this cleaner sound is an overall improvement for the
band. Baldi’s brand of punk and garage
infused bangers are catchier than ever, his sometimes wailing screams crackling
at the upper end of the vocal register.
On Attack on Memory he seems
much more confident and willing to be the center of attention, this is heard
most readily on "Our Plans", the standout of the whole bunch.
Throughout the record Cloud Nothings busy themselves with
building simple, straightforward instrumental foundations that pack a serious
wallop in the hook department. Baldi has
a knack for making songs that worm their way into the listener’s head and stay
there, and now that a professional studio finish has been applied it’s even more
intoxicating. The heaviest hitters
include opening track "No Future/No Past", "Fall In" and the guitar shredding "No Sentiment".
In some cases, the loss of lo-fi can mark a downturn in a
band’s output, but this doesn’t seem to be the case here. Cloud Nothings were lo-fi out of necessity,
Baldi making due with what he had available to him, but now, with a proper set
up his songs are able to soar even higher.
Attack on Memory is a great
way to start 2012, featuring some seriously good hooks and some seriously
face-melting riffs.
Grade: A-
Cloud Nothings - No Future/No Past by Carpark Records
~Steve Dobek
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